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Campaign Insights

Analyze campaign performance with detailed metrics, including ROI, transactions, bonus usage, and recipient engagement data.

The campaign module will give you good and precise insight into the campaigns' profitability and results. Instead of gut feeling and assumption of results, with this tool you will know exactly what your campaign is generating:

  • Number and names of recipients
  • Number of emails sent
  • Number of emails opened
  • Number of recipients who have clicked on links in the email
  • Number of transactions through the campaign
  • Total transaction amount
  • Average basket size during the campaign period
  • Number of recipients who redeemed bonus
  • Total used bonus
  • Total generated bonus
  • Number of new cards registered during the campaign period
  • ROI in relation to the same day/date in relation to the previous month and year.


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