Via social media, you can promote the loyalty program as news, and then continuously post the program's content, benefits and promotions. Social media posts can either be run alone or bundled in other posts.
| Focus | Content | Goal |
|
Loyalty program launch
|
Information about the loyalty program and which benefits apply when you become a member. | Getting customers to become members of the loyalty program. |
|
New member benefits
|
Tell about new registration benefits that are available. | Keep members loyal, and recruit new members. |
|
Double member discount
|
For a limited period, there is a double membership discount for all members. | Revisit, and recruit new members. |
|
Have you checked your membership benefits lately?
|
Remind customers and members of the membership benefits they receive within the loyalty program. | Keep members loyal, and recruit new members. |
|
Member benefit 10% discount
|
Inform that all members of the loyalty program receive 10% on orders. | Return visits by members. |
|
Always free room upgrade as a member
|
Inform customers and members that they can always get a free room update as a member. | Keep members loyal by offering benefits. |
Example posts
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